Technology & Experience Executive
Experienced leader with a unique combination of digital marketing, consumer experience and technology background.
Defined and lead the implementation of the agency innovation roadmap including the agencies first AI platform. Increased overall revenue by millions from new business development.
Created the cross-departmental innovation team which built multiple new brand technologies including a hyperlocal media platform.
Increased agency billings and consumer engagement from creating the User Experience and Technology teams.
Managed staff of over 25 developers and support technicians while re-designing and coding a completely new version of the flagship product.
Bachelor of Science (BS), Computer Information Systems
" Fred is an excellent director, a great strategist and a fantastic judge of character – he has a unique ability to grow the people around him into experts and use them to further the interests of his immediate team, the adjacent departments and the company as a whole. "
" Fred is a masterful digital strategist and executor. When I first met him, he was an expert at web development, but over the years, he's applied his talent and expanded his skills to become the lead digital mind/powerhouse at his agency. He is known for his innovative thinking and love-of-a-good-challenge. He's always looking to experiment and build, and his energy is infectious! In addition to his extreme talent, he is incredibly kind and an excellent mentor to his team. I miss the days of working alongside him, and would happily jump at the chance to do so again. "
(856) 524-1725
11035 Merridian Drive SouthParkland, FL 33076